Travel’s Path Forward: Travel PR

On-Demand Recording of the Online Summit

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For any inquiries about our events, email us at summit@skift.com.

Travel’s Path Forward: Travel PR

Amid the global pandemic, travel was one of the first and most deeply impacted industries as it reacted to counteract the spread of this highly contagious virus. Public relations professionals in the industry know that in volatile times like these, taking action to communicate effectively with customers, partners, and media is paramount. At the same time, travel companies need to be prepared now for the moment when travel does return.

Join this conversation between Skift editors and leading public relations professionals in travel as they discuss the state of Travel PR.

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Already registered for the live event? Email here for a link to the recording.

What You’ll Learn

How can brands help to lead the rebound effort from a communications perspective?

What are the key strategies PR practitioners are providing to their clients and what has been most effective from a consumer and media perspective?

What are the ways that brands can inspire travel without encouraging it in this climate?

Will travel PR return to status quo after the crisis subsidies, or will we see larger shifts in the way communications are handled in the wake of these lessons learned?


Speakers

What It Costs

We know this is a challenging time across the industry. We’re offering this event on pay what you want basis.

Thursday, April 30

11:00 AM

Lessons for the Long Road Ahead

11:20 AM

Online Travel Public Relations: From Crisis to Recovery

11:35 AM

What Can We Learn from China’s Path to Pandemic Rebound?

11:55 AM

Hospitality Messaging: From Clean Stays to Staying Top of Mind

12:10 PM

What Attendees Say About Skift Events

We asked participants of Skift Global Forum 2019 for one word to describe the event. Here’s what they said.

“Cutting-edge”

“Provocative”

“Invigorating”

“World-Class”

“Inspiring”

“Complete”

“Enlightening”

Register to Watch the Recording

Watch Now