Chief Brand and Marketing Officer
Recently joining the London headquarters of onefinestay – the leading hospitality brand which offers a personal service with stays in the world’s finest homes and villas – Amanda comes with a wealth of experience as a successful Chartered Marketer whose goal is to bring bold, long term vision for the growth and innovation of the brand. With over 20 years under her belt working with experiential brands and defining all elements of the customer experience, both on the client and consulting agency side, Amanda has a deep understanding of the lifestyle and hospitality sector, and leads the brand’s positioning and strategies across its core global markets. With a portfolio of approximately 1,500 exclusive City Collection homes in key markets in Europe, the U.S and in Australia, in addition to a growing Villa Collection, Amanda’s drive is to continue to elevate onefinestay’s quality of service along with bolstering the brand’s homeowner value proposition, in an ever-evolving and competitive landscape.
Prior to joining onefinestay, Amanda was Chief Marketing Officer of Chic Retreats, a boutique hotel booking platform, and before this had spent six years as Brand Manager for British Airways. In her spare time, Amanda has always had a passion for travel and sailing, having visited 31 of the 50 destinations that onefinestay has exceptional villas in – with a particular favorite being her sailing adventures in The Grenadines in the Caribbean. A leader in driving women’s empowerment, Amanda invests in female founded start-ups and provides business mentorship. She is also an active member of the non-profit organization, The Princes Trust. She graduated with a degree in Management Sciences and Business, from Warwick Business School and lives in the leafy borough of Chiswick in London with her family.
More about onefinestay:
Every home in onefinestay’s City Collection and Villa Collection is handpicked and vetted for quality, space, character and comfort. Whether checking into a beachside estate in the Caribbean, a townhouse in New York City or a stylishly designed apartment in the cultural capitals of Europe, every stay is professionally managed to ensure a seamless travel experience. onefinestay’s City Collection offers homes that are exclusive to the brand in cities including New York City, Los Angeles, San Francisco, Milan, Rome, Florence, Paris, London and Sydney, Australia. At the same time, onefinestay partners with discerning homeowners in cities worldwide who are looking to enjoy all the benefits of private short-term rentals without the hassle of doing it alone. www.onefinestay.com