Skift Live

Michael Goldrich

Founder

Vivander Advisors

Michael J. Goldrich, founder of Vivander Advisors, is a leading expert in digital and AI strategies that drive business growth. He authored Too Many Hats, Too Little Time, offering insights on leveraging AI for efficiency and decision-making. As Chief Experience Officer at The Hotels Network, he enhances customer engagement through AI-driven predictive personalization. He also co-leads GAIN’s hospitality practice, advising hotel leaders on AI adoption. Recognized with multiple industry awards, Goldrich has shaped digital strategies for major brands like Accenture, Starwood, and Wyndham.