Karen Chan




Karen Chan joined AirAsia in March 2019 as Group Chief Commercial Officer for the Airline overseeing commercial, digital, route management, sales and distribution initiatives.

Karen was appointed as CEO of airasia.com in December 2019, responsible for transforming AirAsia into the fastest-growing travel tech and lifestyle platform in ASEAN that offers a frictionless and personalized experience to consumers across discovery, ticketing, activities, hotel booking and holiday packages, powered by a unified payment and loyalty solution.

Karen has over 20 years of experience in digital and retail consulting. Prior to joining AirAsia, she was the SVP of Digital for C&J Clark APMEA and Chief Digital Officer for Pizza Hut APAC, championing efforts in omnichannel retailing, digitalisation of brick-and-mortar stores, customer relationship management and headless e-commerce.

Karen holds a degree in Bachelor of Arts from The Chinese University of Hong Kong, and an MBA from the Australian Graduate School of Management, University of New South Wales, Australia.