
The Aviation Industry's Premier Event
Main Event at TWA Hotel, JFK, New York City | November 12, 2026
The Aviation Industry’s Most Influential Gathering
On November 12, the 6th annual Skift Aviation Forum brings the industry's most influential leaders to New York to unpack what's next for global air travel.
Profitability, capacity, sustainability, loyalty, the impact of AI: this is the one-day deep dive that sets the agenda for the year ahead. Airline CEOs, innovators, and investors, in one room, for the conversations that move the industry.
‘Very very good. l've been to a lot of conferences that wasted my time. This one did not. I am very impressed. Well done!’
‘It was my first time attending a Skift event and I was mighty impressed. Skift has become *the* source of travel intelligence. This shone through in the calibre of the speakers and the attendees. Also, for a change, the absence of hundreds of vendor booths at a conference was refreshing.’
‘Just wrapped my first Skift Aviation Forum. Packed agenda, efficient execution, and the kind of event that makes you grateful you took the trip. Perfect for those of us who need (love) to maximize our time on the road.’
Skift Aviation Forum 2025 By The Numbers
Who Attends










Speakers
From the CEOs leading global travel giants to bold entrepreneurs redefining the future of aviation, our speakers represent the forefront of insight, innovation, and leadership in the travel industry. Their perspectives shape the conversation - and the future - of global air travel.
Agenda
This forum is built around six issues airline executives are wrestling with right now:
Aviation's Big Fuel Crisis.
The carriers that come out ahead of the fuel cost swing will be the ones that can pass costs on, protect margin, and keep demand from slipping. Can the revenue momentum last?
Growth Opportunities as Global Traffic Shrinks.
The conflict in the Middle East and high prices are weighing on traffic worldwide, but not evenly. How long can supply limits hold, and which airlines pull ahead as consolidation reshapes who competes with whom?
Managing Costs in an Inflationary Environment.
Aircraft, maintenance, labor, airport charges, and fuel are all rising at once, even as fares stay strong. With union contracts coming up for renegotiation, how do airlines protect margin and keep their workforce?
Winning in Critical Markets.
A handful of markets, New York above all, decide which airlines hold the advantage, and premium travelers are driving much of it. Between adding capacity, betting on premium products, or leaning on partnerships, where do the biggest carriers fight, and where do they stop trying?
Loyalty and Distribution in the Agentic Age.
Frequent flyer programs are the most profitable part of many airlines, but points are losing value and AI shopping tools can compare every program in seconds.The airlines that get this right will own the customer. The ones that don’t will rent them.
The Next Generation of Air Travel.
From new aircraft lines to terminals designed as destinations, airlines and airports are rebuilding the journey. What will flying look like when it arrives, and who pays for it?
👇 Click on the ✚ below to open the full agenda
TWA Hotel, One Idlewild Drive, JFK International Airport, Jamaica, NY 11430
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1:30 pm
Skift Commerce Summit
More details and free registration on Summit site
Wednesday, November 11
Afternoon Sessions: 1:30-6:00pm ET
Location: Apella by Alexandria - 450 East 29th St, 2nd Fl New York, NY 10016(This event registration is complimentary for Aviation Forum attendees)
Limited passes, registration required.
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5:00 pm
(Skift Commerce Summit session:) Building Resilience for the Road Ahead
Don't miss Marty St. George at Skift Commerce Summit. Skift Aviation Forum attendees can register free here.
Moderator
Brian Sumers, Editor, The Airline Observer -
6:00 pm
Reception
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8:00 am
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8:00 am
Start Your Day With Jay: A Review of the U.S. Airline Industry
Start your day with Jay Shabat, Airlines Weekly analyst, for a fast-paced, behind-the-scenes look at the global airline industry.
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9:00 am
Welcome to Skift Aviation Forum
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9:05 am
Skift Advisory: Winning the Future Traveler
Who the future traveler is: which segments are growing fastest, and how their spending and expectations differ from today’s core customer.
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9:20 am
Ask Me Anything: Airline Growth, Mergers, and What Comes Next
Exploring what it takes for an airline to survive the years, and what incumbents need to prepare for with new airlines.
Moderator
Gordon Smith, Airlines Editor, Skift -
9:45 am
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10:00 am
Building and Betting in One of the World's Fastest-Growing Aviation Markets
What breaks first when an airline scales in a market growing as fast as India’s: capacity, talent, or capital, and how do you keep a strong culture while growing quickly?
Moderator
Rafat Ali, CEO/Founder, Skift -
10:20 am
When Customer Promise Meets Operational Reality
How does thinking about the customer relationship change decisions on the operational side?
Moderator
Peter Greenberg, Travel Editor, CBS News -
10:40 am
Morning Break
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11:10 am
The Airport Scorecard: What Airlines and Airports Must Get Right
Scorecard Session: airports and airlines say they are on the same team. Where does that hold under pressure, and where does it break down? Cast your votes and weigh in along with those on stage.
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John AckermanLos Angeles World AirportsCEO -
Régis LacoteParis-Charles de Gaulle AirportExecutive Vice President of Groupe ADP, head of Operations and Innovation, and Managing Director
Moderator
Sarah Kopit, Editor-in-Chief, Skift -
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11:35 am
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11:50 am
Can Smaller Jets Solve the Aircraft Shortage?
Where is real airline growth now, and what factors should an airline weigh when choosing between right-sized and larger aircraft as it scales?
Moderator
Meghna Maharishi, Airlines Reporter, Skift -
12:15 pm
Prioritizing Premium and Loyalty as Competition Intensifies
Where airlines will compete harder, where they're holding steady, and how loyalty and co-branded cards fit into the turnaround.
Moderator
Brian Sumers, Editor, The Airline Observer -
12:40 pm
Lunch and Expert-Guided Roundtables
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1:40 pm
How a Low-Cost Carrier Keeps Its Edge
Exploring what reworking scheduling and capacity planning to align revenue teaches us about disciplined growth in a low-cost tier.
Moderator
Sarah Kopit, Editor-in-Chief, Skift -
2:00 pm
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2:15 pm
How Transformation Helps a Diversified Airline Group When Fuel Spikes
From a year spent chairing the industry’s top trade body, is the fight for the transatlantic traveler a New York story, or a pattern across gateway cities? Is the demand for New York's premium transatlantic traveler durable or cyclical?
Moderator
Gordon Smith, Airlines Editor, Skift -
2:35 pm
What’s Ahead for Airline Labor?
Is labor gets unfairly scapegoated in the industry's margin story? What does "discipline" actually mean for the people doing the work, not just the balance sheet?
Moderator
Sarah Kopit, Editor-in-Chief, Skift -
2:55 pm
What a New North American Factory Says About Demand
From airline CEO to manufacturer chairman, what does the view look like from the other side of the relationship?
Moderator
Gordon Smith, Airlines Editor, Skift -
3:15 pm
Afternoon Break
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3:45 pm
Loyalty, Unscripted: Relationship or Commodity?
Evaluating where loyalty strategies deliver real value, and where they are just marketing language.
Is “winning” the loyalty race even the right goal?Moderator
Brian Sumers, Editor, The Airline Observer -
4:10 pm
The Next Billion Travelers: Market Forces Shaping Fleets and Routes Through 2045
Unpacking what is driving aircraft supply through the 2030s and expanding on what that looks like on the ground.
Moderator
Seth Borko, Head of Research, Skift -
4:30 pm
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4:45 pm
Redefining Flying: Where Innovation Meets the Human Touch
Moderator
Brian Sumers, Editor, The Airline Observer -
5:05 pm
The Airline Weekly Podcast, LIVE
Live podcast recording of The Airline Weekly exploring who is absorbing higher fuel costs this year, and who is protected.
Moderator
Gordon Smith, Airlines Editor, Skift -
5:25 pm
Closing Remarks
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5:30 pm
Closing Reception: Sunken Lounge
Register Now
↔️ Plans not final? Reassign tickets later.
🧾 Invoice or wire needed? events@skift.com

November 12 | TWA Hotel, JFK | Breakfast served
Last year this session filled within days and ran standing room only. Seating is limited and first-come, first-served for registered attendees ONLY.
Start Your Day With Jay: A Review of the U.S. Airline Industry
Presented By

Which U.S. carriers are thriving, and which are facing deeper trouble? Airline Weekly analyst Jay Shabat opens the day with an insider's look at the forces reshaping American aviation: economic pressures, regional market differences, low-cost versus full-service strategies, fleet modernization, and the trends coming next.
This is a working session, not a lecture. You'll share insights from your own operation, tackle the challenges in front of the room, and compare lessons from recent U.S. airline innovations. You'll leave with a firm grasp of what's driving the industry right now.
Expert-Guided Roundtables
Included with your ticket. Seats are limited, and roundtable registration opens first to the earliest SAF registrants.

Topics:
- The Seat Is Perfectly Priced. The Customer Isn't — Led by Massimo Morin, Global Head of Travel, AWS and Basudeb Chatterjee, Vice President, AI Strategy & Commercial Transformation, Pariveda Solutions
- After the Merger Wave, What Happens to the Rest? — Led by Meghna Maharishi, Airlines Reporter, Skift
- Reading Premium Demand Before the Cycle Turns — Led by Ashab Rizvi, Senior Associate, Strategy at Skift
Venues

Skift Commerce Summit
Apella by Alexandria, New York City | November 11
Discover Apella, New York City’s premier meeting and event destination venue, secluded on the edge of the East River yet within touching distance of Midtown Manhattan.
Registered Aviation Forum attendees are invited to join Skift Commerce Summit with a complimentary pass.

Main Event
TWA Hotel, JFK, New York City | November 12
Limited room blocks available for attendees
Built inside Eero Saarinen's iconic 1962 TWA Flight Center, the TWA Hotel is the only hotel on JFK Airport grounds - a mid-century masterpiece where the golden age of aviation never really ended. Runway views included.
Address: One Idlewild Drive, JFK International Airport, Jamaica, NY 11430
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Sponsor Opportunities
Want to be part of the event? Sponsor opportunities include main stage talks, networking, workshops and more. Reach out to sponsorships@skift.com to learn more.