President and CEO
Phillip Jones joined VisitDallas as president and CEO in 2003. Under Jones’ direction, the Dallas-Fort Worth area is now the No. 1 visitor destination in the state, and Dallas is a top 10 convention city nationwide. Significant achievements under his leadership include the voter-approved Omni Dallas Hotel connected to the Kay Bailey Hutchison Convention Center Dallas, the creation of the state’s first Tourism Public Improvement District, the implementation of the BIG Things Happen Here marketing campaign, and the creation of the Dallas Sports Commission, charged with hosting top amateur and professional sports championships and events. An avid triathlete, Jones has completed Ironman competitions in France, Arizona, California, Florida, Germany, Idaho, Texas, Utah, Canada, and Australia and recently completed the Ironman World Championship in Hawaii. Jones is currently training for the Ironman Competition in Norway.