Caroline Strachan

Managing Partner

Festive Road

Managing Partner

Caroline has worked in the travel and meetings industry for over 20 years. She has held roles as both buyer and supplier, so brings a unique perspective across the whole travel supply chain. Most recently she led the Global Consulting group at American Express, helping a broad customer base tackle complex travel programme/industry issues. Prior to this she led the AstraZeneca Global Travel Programme and was awarded the Best Travel Team category in the 2013 UK Business Travel Awards.

Her work leading travel programmes at Yahoo and Cisco is well documented and she has sat on the Global Business Travel Association (GBTA) Board of Directors, chaired GBTA in Europe and the Institute of Travel Managers (ITM) in the UK. Caroline has received a number of industry awards including the GBTA Luoma award in 2012 for services to the European travel and meetings industry and the Business Travel News Multinational Travel Manager of the Year award in 2013. Caroline is also the Co-Founder of LEVEL Women and Women At Work, 2 voluntary initiatives supporting women in the workplace. Caroline is often called “the most credible Business Travel expert” in the industry and was listed as an “industry influencer” in the Buying Business Travel 2016 Hotlist.

Caroline is based in Kent with her “techie” husband and twin daughters. Her home-baking obsession serves as a cover for her passion, intuition, meticulous planning and emotional intelligence in business.